Pasi Rautio – Sales Trainer, Keynote Speaker & Sales Development Consultant
Sales Whisperer – Myyntikuiskaaja
I am Pasi Rautio, also known in Finland as “The Sales Whisperer” (Myyntikuiskaaja) — a sales trainer, keynote speaker, and business development consultant with over 33 years of experience in sales and customer-facing business.
For the past 17 years, I have trained and coached:
- sales professionals
- sales leaders
- entrepreneurs
- customer service teams
- marketing professionals
- and trained from veterinarians to cleaners, mainentance professionals to technical experts.
My expertise combines practical hands-on experience from both B2B and B2C sales with highly engaging and practical training methods that help people turn ideas into real-world action.
17 Years – 2500 trainings
My international career began at British American Tobacco, where I progressed from Trade Marketing Executive to Field Sales Trainer. In this role, I trained field sales trainers and sales teams in Sweden and later expanded my responsibilities to Finland.
During my career, I have delivered nearly 2,500 trainings, coaching programs, workshops, and keynote speeches in both Finnish and English.
I have also created and hosted six nationwide training tours across Finland, visiting over 100 cities and attracting more than 14,000 participants.
My international clients include companies such as:
- Airbus Space & Defence
- Apple
- Atea
- Coloplast
- Lidl
- Lindt & Sprüngli
- Orkla
- Presidents Institute
- TMF Group
- Verisure
For eight years, I was responsible for Apple sales training programs in Finland.
You need help in sales – I help!
Today, I help companies develop both their employees and customers through:
- sales training
- sales coaching
- leadership coaching
- customer experience development
- customer service training
- communication skills
- soft skills and hard skills development
- online learning programs and digital academies.
One of my specialized services is the “Head of Training” service model, where I work closely with companies to build complete onboarding, training, and competence development paths. This includes creating long-term learning programs, developing internal training cultures, and coaching both sales leaders and sales teams as part of the company’s everyday operations.
My strengths – guaranteed delivery
My strengths as a trainer and keynote speaker include:
- highly practical and actionable content
- strong real-life business and sales experience
- the ability to simplify complex topics
- engaging, high-energy delivery
- deep understanding of human behavior in sales and customer interaction
- combining education and entertainment in a way that keeps audiences fully engaged.
One client described me as:
“Edutainment number one in Finland.”
Another client once said:
“If you can get these kinds of results out of introverted Finnish accountants, payroll specialists, and lawyers, you must be damn good.”
I strongly believe that successful sales is not about pressure — it is about trust, understanding people, and creating real value for customers.
Whether the audience consists of sales teams, leaders, technical experts, customer service professionals, or entrepreneurs, my goal is always the same:
to help people communicate better, sell more naturally, and create stronger customer relationships.
Pricing
Training programs and keynote speeches outside Finland.
Keynote speaking ………. from 3,500 €
Sales training … from 4,900 € (day)
Fractional Head of Training … by agreement
All prices are shown excluding VAT.
Reverse charge may apply for EU business customers.
Travel expenses are invoiced separately when applicable.
For international assignments outside Finland, travel days are billed at 50% of the full daily rate.
For pricing and tailored solutions, please ask for an offer based on your company’s specific needs and goals.
Available services include:
- keynote speeches
- sales training programs
- leadership coaching
- customer experience development
- communication training
- online learning programs
- long-term coaching and development partnerships
- “Head of Training” service solutions.
All training programs and coaching packages can be customized from single workshops to larger long-term development programs.
Would you like to discuss your needs in more detail?
Feel free to call, send an email, or contact me via WhatsApp. Let’s discuss your goals and challenges, and I will create a tailored proposal for the most suitable training, coaching, or keynote solution for your organization.
Call Me +358 400 300 385
email: pasi@myyntikoulu.fi.

